End-to-End Solution for Media and Targeted Ad delivery (OTT) from Imagine Communications

www.amydv.gr

End-to-End Solution for Media and Targeted Ad delivery (OTT) from Imagine Communications

Broadcast & Playout News 0

[:el]Η αύξηση της κατανάλωσης OTT video προσφέρει στους ιδιοκτήτες περιεχομένου και υπηρεσιών τρομερές ευκαιρίες να ενασχολήσουν το κοινό τους και να αυξήσουν τα έσοδα, αλλα ταυτόχρονα δημιουργεί πιέσεις στην λειτουργία – ειδικά σε εκείνους που πρέπει να ενσωματώσουν νέες ροές με προ-υπάρχουσες τηλεοπτικές υποδομές.
Η Imagine Communications κινεί πληθώρα εφαρμογών multiscreen και λύσεων επόμενης γενιάς OTT από live/ linear OTT μέχρι dynamic ad Insertion. Οι λύσεις αυτές επιτρέπουν στις επιχειρήσεις media να βελτιστοποιήσουν την παράδοση προσοδοφόρου περιεχομένου όπου και όπως προτιμούν οι καταναλωτές τους.

End-to-End OTT

Imagine partners with third-party Middleware providers to offer a true end-to-end OTT solution that encompasses the key building blocks of media management and delivery, middleware, monetization and client applications. Live/linear, VOD, and DVR capabilities are supported, along with Dynamic Ad Insertion across all services for enhanced monetization. Multiple, flexible business model options range from subscription and ad-supported, to transaction- based and hybrid.
Imagine OTT is part of our overall Unified Distribution solution, enabling content distributors to leverage a single backend based on fragmented video to serve both their multiscreen and traditional linear delivery systems.
[:en]The growth of OTT video consumption offers content owners and service providers tremendous opportunities to engage audiences and further monetize content, but also creates operational pressures — particularly for those who must integrate new workflows with existing television infrastructure.
Powering a variety of multiscreen applications from live/linear OTT to dynamic ad insertion, Imagine offers a comprehensive range of next-generation OTT solutions that enable media companies to streamline the delivery of revenue-generating content wherever and however viewers are consuming media.

End-to-End OTT

Imagine partners with third-party Middleware providers to offer a true end-to-end OTT solution that encompasses the key building blocks of media management and delivery, middleware, monetization and client applications. Live/linear, VOD, and DVR capabilities are supported, along with Dynamic Ad Insertion across all services for enhanced monetization. Multiple, flexible business model options range from subscription and ad-supported, to transaction- based and hybrid.
Imagine OTT is part of our overall Unified Distribution solution, enabling content distributors to leverage a single backend based on fragmented video to serve both their multiscreen and traditional linear delivery systems.
[:]